This one hit different. Growing up, Dick’s Sporting Goods was the go-to spot for my little brother, Daniel Iorio, and me. We were always playing sports, always in and out of that store, grabbing gear for our next season. Fast forward, and now I’m not just shopping there—I’m starring in their national campaign as a BMX athlete.

When my casting agent booked me for this, I knew it was big, but seeing myself on TV for a brand that was such a part of my childhood? That was surreal. It felt like a full-circle moment, a reminder that the kid who once walked those aisles was now front and center, inspiring the next generation.